David Brown

L’Atelier, the design-obsessed in-house creative studio for Kraft Heinz.

• Led ideation, creative development, design, and art direction for several omni-channel programs for Kraft Heinz national brands, resulting in increased sales and improved client satisfaction.
• Designed and developed the UI for the 2022 Kraft Heinz Festive Program microsite, integrating contest and influencer content that significantly exceeded client engagement targets.
• Presented successful creative strategy proposals for large national omni-channel campaigns for Kraft Heinz, ensuring programs stayed on schedule and clients were satisfied with the creative solutions and incorporation of their feedback.
• Converted internal PDF newsletters to HTML for Kraft Heinz, enabling more efficient information sharing via email and mobile platforms.