Provided creative direction, design, and print production management for CMHC Ontario Region, achieving cost savings and reducing turnaround times for key marketing programs.
Led a team of five designers across CMHC’s regional offices, facilitating weekly video conferences to share best practices and balance workloads, resulting in operational efficiencies, increased collaboration and revenue growth.
Collaborated with cross-functional CMHC teams on campaign development and execution, ensuring alignment with strategic objectives and brand guidelines.
Managed the creation, production, and installation of Economic Action Plan (EAP) signage across Ontario post-2008 economic crisis, effectively overseeing deadlines, budgets and transparency for a federal government initiative.